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Senior Resources » The Next Monster Stock

The Next Monster Stock

In a market downturn, where others stumble, the energy drink sector powers through, showcasing its resilience and promising growth. With a 7% compound annual growth rate, it’s evident that consumers are still turning to energy drinks for that extra boost. This sector’s ability to thrive even in challenging times is exemplified by the notable gains made by key players.

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Last year, amidst a market downturn where the S&P 500 was down 19%, Monster Beverage increased by 6%, and Celsius Holdings saw an impressive 39% growth. This trend mirrors historical instances, such as during the Great Recession, where energy drink companies outpaced giants like Coca-Cola and PepsiCo, bouncing back swiftly from initial market turmoil.

Monster Beverage’s performance last year is just a glimpse of its remarkable gains over the past two decades. An investment of $1,000 in Monster in early 2004 could have turned into an astounding $350,000. Celsius, too, has had a stellar run, witnessing a 28-fold gain in its stock value from late 2019 to late 2022.

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While these gains are impressive, the energy drink sector still holds the potential for more success stories. Yerbaé is emerging as a compelling player in this dynamic landscape. With its focus on healthy, plant-based alternatives to sugary energy drinks, Yerbaé’s energy seltzers and naturally sweetened energy drinks stand out. Boasting great taste with zero calories and zero artificial ingredients, it has rapidly expanded its presence and is currently available in over 10,000 retail locations across the US.

Yerbaé has strategically positioned itself in the market with a strong branding campaign targeting the CrossFit community. The company anticipates sales of $12.5 million in 2023, projecting a substantial leap to $20 million in 2024. This ambitious outlook reflects Yerbaé’s confidence in its products and the market’s receptiveness to its offerings.

For investors seeking the next big winner in the energy drink sector, Yerbaé presents a compelling opportunity!

7 Reasons Why Yerbaé Looks Ripe to Deliver Windfall Profits

Below is a summary of this Eagle Investing Network video, “This Company Looks Ripe to Deliver Windfall Profits.” To access Jim Woods’ FULL REPORT on this opportunity, GO HERE.

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1. Growth Sector Anticipation

The energy drink sector is positioned for significant growth in the coming years. Research and Markets predict a 7% average growth rate for the US Energy Drink Market between 2022 and 2026, surpassing $21 billion. Globally, the energy drink market is expected to grow by 7.2%, reaching a total market size of $86 billion between 2021 and 2026. This growth resilience makes it an attractive sector even in a market downturn.

2. Historical Gains

Key players in the energy drink sector, such as Monster Beverage and Celsius Holdings, have demonstrated substantial gains in recent years. Monster Beverage’s shares soared by as much as 350 times since 2004, while Celsius Holdings experienced a remarkable 28-fold increase between 2018 and 2022, even during last year’s market challenges.

3. Yerbaé’s Niche Market Focus

Yerbaé targets a lucrative niche in the energy drink sector by offering plant-based energy seltzers and drinks with zero calories and sugar. Yerbaé’s products, naturally caffeinated with yerba mate, provide health-conscious consumers with an alternative to traditional energy drinks loaded with sugar and artificial ingredients.

4. Experienced Leadership

Led by Todd and Karrie Gibson, Yerbaé benefits from the expertise of leaders with successful exits in their track records. Todd Gibson, with a 25-year career in the beverage industry, was part of the early Monster team and has built three beverage companies to the $100 million mark. Karrie Gibson has a history of growing companies from the ground up, with recent success in the recycling industry.

5. Rapid Growth Trajectory

Yerbaé has experienced impressive growth, expanding from 1,000 retail outlets in 2017 to 10,000 in 2022. This distribution success aligns with substantial revenue growth, exceeding 600% between 2018 and 2022. Yerbaés sales reached $7.2 million in 2022, with projections of $12.5 million in 2023 and $20 million in 2024.

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6. Robust Marketing Strategy

Yerbaé’s marketing plan is strategically designed to appeal to health-conscious consumers, leveraging endorsements from Annie Thorisdottir, daughter of the world’s fittest person, and collaborations with the CrossFit community. The comprehensive marketing approach includes influencer engagement, in-store displays, e-commerce initiatives, and digital partnerships.

7. Clear Path to Wealth Creation

With a target of reaching $100 million in sales, Yerbaé positions itself for potential acquisition or distribution deals with major players in the industry. This clear roadmap to wealth creation could result in Yerbaé trading at multiples of its current market capitalization.

To access Jim Woods’ FULL REPORT on this opportunity, GO HERE.

More From Jim Woods

This publication should not be considered personalized investment advice. Any investments recommended by SeniorResource.com or the Eagle Investing Network should be made only after consulting with your investment advisor or through your own due diligence, including reviewing the prospectus or financial statements of the company.

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Originally published February 19, 2024

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